OSYB Blog: Number Crunch!
News and Views from OutSource Your Books, LLC
6 Marketing Ideas for Fall
October 5, 2013 by OSYB Staff
Fall is nearly or actually IS here. Try these six marketing ideas for this new season and last quarter of the year. The major Holidays are coming quickly, and you want to keep your great summer marketing success rolling. There are still some great things to celebrate in the fall. Read here for ideas.
The Hoop Theory: How Getting Your Visitors to Invest a Little Will Turn Them Into Customers
October 4, 2013 by OSYB Staff
Using micro-commitments to get your customers to buy larger items and increase your conversation rates. If you do not know what micro-commitments are then you really need to read this article about what they are and how to use them in your marketing and sales, on your website as well. Read here.
How to Write Off Past Due Receivables
October 4, 2013 by OSYB Staff
If you offer credit to customers or vendors, there is always the risk of unpaid receivables. Especially in today’s economy. If you have bed debt that you have been unsuccessful collecting then you need to write it off as bad debt. There are guidelines and restrictions to writing off bad debt.
The Easy Way to Build Your Email List
October 4, 2013 by OSYB Staff
Building your email list and why you should be using it as a marketing method. It is much easier to sell to existing customers than it is to gain new customers. Offering them a benefit for giving you their contact information usually works well. See other tips in this article..
Great Marketing on a Small Budget
October 3, 2013 by OSYB Staff
Direct mail marketing in a 3 step program, can fit any marketing budget. If you are not fitting any marketing into your budget, or you are using funds from other areas hoping your marketing pays off, you are headed for disaster. Read this great article about cost efficient and targeted marketing.
Smart Mid-Year Tax-Planning Moves
October 3, 2013 by OSYB Staff
Never thought about mid-year tax planning? Well if your income has significantly grown since last year, you really should be looking at ways to plan now to reduce your tax liability. You have nearly a half year still to plan and implement things that will help immediately. Read this for great tips.
How to Deduct Health Insurance and Lower Self-Employment Tax
October 3, 2013 by OSYB Staff
You can reduce your self-employment tax and at the same time deduct your premiums for health insurance. If you file schedule C for your business you are not getting a deduction of your premiums for self-employment taxes. To see how you can legally deduct your family’s health care costs both ways, read this article.
Why Your Best Employees Quit
October 2, 2013 by OSYB Staff
If the average employee changes jobs every year and a half, you are bound to lose employees at some point. For a small business this can be very detrimental and costly. To learn some of the reasons that employees leave a job, and how you may be able to retain more employees, read this article.
