Public Relations Approaches for A Small Business

Here are 4 tips for the small business owner who may not have the resources (time or money) to engage a PR firm.  Public relations can be very expensive, but as outlined in the Intuit post linked to below, there are some simple steps you can implement.  Intuit recommends:

  1. Contribute to trade publications.
  2. Pitch trend stories to mainstream media.
  3. Make a swap for services.
  4. Think “local.”

To find out how it’s done, read the full post over at Intuit’s small business¬† blog: 4 Free, Easy PR Tactics for Your Small Business

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Posted by Ed Becker on Thursday, December 6, 2012