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Protect Against After Sales Blues

August 27, 2019 by OSYB Staff

If you are planning a big sales promotion, you may want to look at some of these sales hangover symptoms shared by Intuit QuickBooks. Prepare in advance to work around or prevent the sluggishness after a big sales promotion. Here are some costs that need to be considered beforehand:

  • refunds and returns are extremely common and costly
  • shipping costs can be prohibitive
  • website costs related to preventing a website crash due to a spike during the sales promotion
  • customer service costs that utilize omnichannels such as live chat, phone, email, etc.
  • protecting your brand image from complaints like lack of inventory
  • setting a bad precedent by creating an expectation from customers that you will run this blow-out sale regularly

Check out the full article below to figure out ways to prevent a sales hangover.


For full article: 6 signs your business has a sales hangover and how to prevent them

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