Interested in Increasing Conversions?
June 26, 2018 by OSYB Staff
Sales are what drives a business’s success, without high conversion rates your business is at risk. Monitoring and working on your conversion rates should be a staple of doing business. So what happens when you see a decline in sales or even a leveling off? Neil Patel, QuickSprouts, suggests 11 ways for you to improve the conversion rates on your e-commerce site:
- Simplify your website
- Don’t scrimp on your images
- Product descriptions should be detailed and crisp
- Utilize quality videos demonstrating your product strengths
- Offer varied customer service options operating at maximum hours, preferably 24/7
- Be upfront with all your fees
- Reach out to customers when shopping carts are abandoned
- Make sure all your contact information is easily accessible
- Roll out sales, discounts and special promotions regularly
- Offer as many payment options as possible
- If you use cookies, recommend products based on your customer’s last shopping experience
Every business can always benefit from a regular review of marketing and sales procedures. Try a combination or all of these suggestions to improve your conversions.
For more information: 11 Ways to Increase Conversions for Your E-commerce Store
Image Credit: Deposit Photos
Category: News
